Tio Pepe has been named the Top Trending and Best Selling Sherry Brand according to Drinks International’s Annual Brands Report.
Tio Pepe is the very best Sherry brand according to the world’s top barmen. 106 bartenders from around the world were surveyed by Drinks International to discover the top drinks brands. Tio Pepe was described by the judges as, “the iconic fino brand” and “a no-brainer for bartenders looking for a drier style.”
Whilst Tio Pepe was ranked top in both categories, the broader range of Gonzalez Byass Sherries (including Viña AB Amontillado, Alfonso Oloroso and Nectar Pedro Ximenez) also scored highly and came in 3rd in the Best Selling Sherry Brand category.
Hamish Smith, the Drinks International Brans Report editor, said, “In the Top Trending list, Tio Pepe dominates, which shows that, in the midst of [Sherry] renaissance, the big brands still carry an air of novelty.”
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